We have over 60 years of experience delivering tire and wheel solutions in Europe.
We offer a wide-ranging product portfolio of Automotive, Bicycle and Specialty tires and complete wheel solutions.
By combining our in-depth knowledge of the European market, technical tire and wheel expertise and our own global tire and wheel manufacturing set-up, we act as a strong partner for our customers.
With over 40 years in the European market, we have a long history of keeping Europe moving on tires and wheels fit for life. Today, KENDA Europe consists of 600+ employees, 1 technical centre, 3 manufacturing facilities, 3 business units, 6 distribution centres and locations in 9 European countries.
To keep Europe moving by designing, manufacturing and distributing innovative tire and wheel solutions that are fit for life.
To push the boundaries of tire and wheel innovation and shape the future of mobility.
We are true to who we are as individuals and as a company and abide by principles of honesty and transparency in every decision we make. We take responsibility for our actions and strive to be a reliable partner to our colleagues, customers, and suppliers. That means we say what we do and do what we say.
We are powered by a passion for designing, manufacturing and supplying innovative products that are fit for life. Team spirit is the heartbeat of our organization, and together we are driven by our ambition for growing our business in Europe. We are partners at heart and believe that building long-lasting relationships with our customers, suppliers, colleagues, and society creates the most value for all.
We go out of our way to think differently and push the boundaries of tire and wheel innovation, manufacturing, and supplying. With an agile mindset, we encourage all employees to share their ideas because we want to continuously learn, improve, and grow. By always sharing ideas with our partners, we become truly innovative.
We always strive to engineer, manufacture and supply quality products responsibly. We feel responsible for our colleagues, customers, suppliers, and society and do our best to show that we care – both in the way we act and in the way we communicate.
We value the uniqueness and individuality of everyone we meet. With an open mind and informal approach, we regard everyone as equals. No matter if you are new or experienced, young at heart or wise beyond your years, we treat everyone with respect.
KENDA Europe is part of the KENDA Group – a global, family-driven company. KENDA is one of the world’s leading tire manufacturers operating across Asia, the US and Europe. With more than 14.000 employees, 8 tire factories, 6 wheel factories, 4 technical centres and a global network of operation and distribution sites, KENDA is proud to be a reliable partner for our customers. These are our locations in Europe and worldwide.
